The Show Up Fashion Award goes to Residus

The yearly entrepreneur competition Show Up Fashion Award is created by Tex! by Marketplace Borås with the purpose to assist new upcoming brands to establish on the fashion market. The winner gets a 350 000 SEK worth entrepreneur package.

The jury congratulates Residus with the motivation that it is a sustainable brand that are focusing on transparency and luxury. The QR-code helps consumers to track materials from fibres, the left-over wool from Gotland (resulting in a limited edition collection) helps to reduce waste and the deadstock materials from fashion fabrics is a creative way to use high quality materials that otherwise would have gone wasted.

Residus was founded in 2017 by Elin Mohlander and Evalena Jonsson. They are listed among our favourite brands and you can learn more about the brand in our interview series.