Good on you rating
You can’t find what you want in second hand, but don’t know where to find sustainable options? Do you find it difficult to know which brands are the most ethical ones? There’s an app for that! Good On You rate brands based on three categories Labour, Environment and Animals. Under each category there are subcategories. The ratings are Great, Good, It’s a start, Not Good enough and We avoid. To be Great you have to have at least one certification, and score high in at least two categories and be highly transparent.
It’s hard as an individual to know how ethical a brand is, Good On You helps. I wish someone could develop one in Sweden as well. Let’s be critical and rate the fashion brands to make it easier for consumers to make better choices.
I also find their Stories interesting! Check out the platform and app!